James Wyckoff, APR, DHA is an educator and award-winning marketing communications practitioner. He has worked at public relations and advertising agencies, and on the client side with colleges (College of Mount Saint Vincent), hospitals (Hospital for Special Surgery and New York Presbyterian) and home care companies. (Olsten Health Services, formerly the nation’s largest ). He has written speeches for two US Presidents, won an Effie award, and was co-author of the PRSA Code of Ethics and Professional Standards. His chapter on ethics in health communication is scheduled to appear in the Jones & Bartlett textbook, Health Communication, in late 2015.
Since 2000, Wyckoff has taught at a number of colleges, including Columbia University and New York Institute of Technology (NYIT/Manhattan). James is former president of the 300-member Healthcare Public Relations and Marketing Society of Greater New York (HPRMS) and the 800-member New York chapter of the Public Relations Society of America (PRSA-NY). He is the founder and faculty adviser for the NYIT chapter of the Public Relations Student Society of America.